This past weekend offered unprecedented coverage of the opening World Series of Bowling event of the 2009-10 Lumber Liquidators PBA Tour via the Internet, Xtra Frame and ESPN.
Sunday’s power-packed season premiere ESPN telecast included the championship matches of the PBA Women’s and Senior World Championship plus the PBA Trick Shot Invitational. Kelly Kulick and Harry Sullins earned their way into the
2010 PBA Tournament of Champions by virtue of their major wins.
Norm Duke survived an entertaining trick shot display that displayed some old favorites and newly dreamed up shots. Randy Pedersen added expert commentary and some quick tips alongside play-by-play man Rob Stone. Sundays are for bowling!
Prior to Sunday’s telecast over 40,000
YouTube views were recorded of Osku Palermaa’s incredible opening trick shot lofting a ball over a bar chair for a perfect strike.
ESPN unveiled a brand new promotional campaign. The debut of “Spend Some Time in Their Shoes” featured stars of the Lumber Liquidators PBA Tour in compelling
30-second spots. Spots in heavy rotation started airing earlier in the week to promote the season premiere on ESPN.
Xtra Frame coverage provided a look back at the complete match play competition at Thunderbowl Lanes in Allen Park, Mich. at the PBA World Series of Bowling’s pinnacle event. Then, Xtra Frame went one step further by airing a special pregame show prior to the ESPN show. Jeff “The Bowling Doctor” Mark’s interviews gave bowling fans a compelling peek at the TV set right before showtime.
Immediately after the ESPN telecast, Xtra Frame provided complete coverage of the post-show check and trophy presentation and exclusive footage of the winners in each of their press room interviews following their important wins.
The 2009-10 Lumber Liquidators PBA Tour is now underway, bowling fans can catch up on all the action on Xtra Frame reviewing the PBA Women’s and Senior World Championship and the PBA Trick Shot Invitational.
Next on the PBA World Series of Bowling schedule, quite possibly the greatest five-bowler stepladder final in the history of the Lumber Liquidators PBA Tour. Opening match featuring
Bill O’Neill and
Tommy Jones, winner to face
Pete Weber, that winner to face
Chris Barnes, that winner to face
Walter Ray Williams Jr. as he attempts to win for an unprecedented 46
th time.
This week Xtra Frame has the position round from Taylor Lanes, which many are calling the greatest position round in recent memory. Stay tuned to pba.com this week for coverage of the PBA Motor City Open, with final round coverage on ESPN Nov. 1 at 1p.m. ET.
Look for Mike J. Laneside on
Facebook for more information and to continue the conversation about the Lumber Liquidators PBA Tour this week.